Jerusalem Culture Unlimited: Artist Capacity Building Program
Jerusalem Culture Unlimited:
Artist Capacity Building Program
Need: In recent years, professional artists who run organizations, including those based in Jerusalem, have had to adapt to meet new economic challenges
Response: Jerusalem Culture Unlimited (JCU) teaches best management practices to help arts and culture organizations thrive.Each year, JCU selects ensembles to join a program of 6 group workshops, 30 hours of individualized mentoring, and a retreat. Topics include: marketing, audience development, financial and legal acumen, and board development.
Population Served: JCU serves Jerusalem’s cultural community, especially young artists. The program has about 20 small to mid-size arts organizations from theater, dance and mixed-media/visual arts.
Impact: Program evaluations have demonstrated impact in the following areas:
- Creation of budgets and better financial management
- Job differential definitions for staff and characterization of job descriptions for new staff (for the first time)
- Strategic decision-making regarding allocation of resources for hiring venues and staff
- Using the medium of the public survey to determine better and more focused marketing strategies
Arik Eshet, head of the Incubator Theater, explained that despite 30 years of experience, he benefited immensely from JCU, which “helped us to understand the Jerusalem scene, especially for young people.…I enjoyed participating due to the connections the program fostered.”
Partners:JerusalemMunicipality and private foundations
Funding Needed:The Jerusalem Foundation seeks NIS 200,000 over three years